![]() ![]() ![]() Pathos aims to persuade viewers by prompting an emotional response. This often means a respected authority figure or celebrity giving a product or brand a testimonial or endorsement.įor more, brush up your ethos definition and examples. In another post, you'll find a general overview of ethos, pathos, and logos but for now we'll do a quick recap.Įthos convinces the audience by presenting reliability, honesty, and credibility. ![]() But even when a commercial fires on all cylinders, either ethos, pathos, or logos rhetoric stands out as a primary appeal. A compelling video, advertisement, or speech ideally draws from all three strategies.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |